What Makes Our Work Unique:
The Power of Common Cultural Denominators

To co-create and activate work that is relevant, equitable, and progressive with communities, we champion what we call “common cultural denominators” at the center of our work as creative changemakers.

We define common cultural denominators as the universal truths, experiences, elements, and assets that are shared amongst every human regardless of background, demographic, profession, or geography. This includes elements like storytelling, food, creativity, public space, and more that serve as catalysts for how we help people connect with each other and reimagine collective experiences.

AGING is a process endured by every living being.

ART surrounds us all, even if it is simply nature.

FOOD and WATER are paramount to living.

LANGUAGE and other communications channels exist for our use.

Everyone has a STORY to tell.

Everything works within or in response to SYSTEMS.

Learn more about how we
can help you make creative impact.